GAMING HOOPLA - GAMING FOR A GOOD CAUSE!
  • ABOUT
    • About the Hoopla
    • Aurora Cancer Care
    • Why We Hoopla
    • Staff
    • Location
    • Rules & Policies
  • Attendees
    • Buy a Badge
    • VIG Package
    • Run an Event
    • Event Schedule
  • Special Events
    • Silent Auction
    • Best Raffle Ever!
    • Play and Win
    • Math Trade
    • Tournaments
    • Game Library
  • Exhibitors
    • Exhibitors
    • Exhibitor Info
  • Support Us
    • 2026 Sponsors
    • Become a Sponsor
    • Volunteer
    • Donate
  • Contact
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Gaming For a Good Cause!

We are a cancer charity that raises money by running an annual board game convention. 100% of our proceeds go DIRECTLY to Aurora Cancer Care.
2027 Gaming Hoopla will be held at the Baird Center in conference rooms 201-203. This venue will allow us to offer you multiple hotel blocks, straight forward parking options, and a variety of food available at any time and budget. With so much growth potential, we are anticipating that the Baird Center will be our home for the foreseeable future!

Important Dates

​Badge Pre-Registration
OPENS JANUARY 2027
(Walk-in badges available on site)
Event Submission
TBA
Hotel Block 
TBA
VIG Early Event Sign Up Begins
TBA
Gen. Admission Event Sign-Up Begins
TBA​
Event sign-up runs live through the weekend.

Event
April 30 - May 2, 2027


Hours

Friday 5/1, 10 AM - 2 am
Saturday 5/2, 8 AM - 2 am
Sunday 5/3, 8 AM - 5 PM
Doors open 1 hour before event
OPENS IN JANAUARY 2027

Badges

Weekend
$70
Single Day
Friday $30
Saturday $40
Sunday $30
​VIG 
$129

On-site Badges (if available)
Weekend $75
Fri. $35, Sat. $45, Sun. $35

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Baird Center, South Building, Rooms 201-203
Closest Access through South Entrance
​400 W Wisconsin Ave,
Milwaukee, WI 53203
Additional venue information

Gaming Hoopla 2026

We raised $46,435 for Aurora Cancer Care!

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Here in our 18th year, we moved next door to the Baird Center, which we hope will be our home for the foreseeable future. By the numbers for this year: 
  • Badges: coming in strong with new high of 580 badges (2025 = 562 badges)
  • VIG Badges: VIG badges sold out in under an hour!
  • Silent Auction: 2350 lots, and raised just over $7,000 (2025 = 2395 lots, and raised $7,223)
  • Events: 144 judges submitted 599 events (2025 = 148 judges submitted 616 events)
  • Library: 309 checked out games, totaling over 480 hours of gaming using library games. The most popular checkout were Santuary, Take Time, and Fate of the Fellowship
  • Raffle: We raffled over $8,000 worth in prizes, including another gaming table!

All together, we wrote a check to Aurora Cancer Care for $46,435! This is the largest check we have EVER WROTE  - congratulations everyone!
Click here for a full RECAP OF THE 2026 Gaming HOOPLA

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The Gaming Hoopla is dedicated to making sure that all people feel welcome and safe at all Hoopla events.
​To learn more about our rules and harassment policies, click here.

All of our proceeds go directly to
Aurora Cancer Care

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Aurora Cancer Care raises funds for leading-edge cancer research and compassionate care at Aurora Health Care facilities throughout eastern Wisconsin. Their work helps patients, supports families, and builds cancer awareness across our community.

​To learn more, click here.

Can't attend the Hoopla? You can help anyway!
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For more information about our charity or where your money goes, visit Aurora Cancer Care.
  • ABOUT
    • About the Hoopla
    • Aurora Cancer Care
    • Why We Hoopla
    • Staff
    • Location
    • Rules & Policies
  • Attendees
    • Buy a Badge
    • VIG Package
    • Run an Event
    • Event Schedule
  • Special Events
    • Silent Auction
    • Best Raffle Ever!
    • Play and Win
    • Math Trade
    • Tournaments
    • Game Library
  • Exhibitors
    • Exhibitors
    • Exhibitor Info
  • Support Us
    • 2026 Sponsors
    • Become a Sponsor
    • Volunteer
    • Donate
  • Contact